About The Shirman Group
Shirman Group Team
Shirman, CEO and Managing Director
Coco Brown brings over 20 years of executive experience in Silicon Valley technology companies. She is the Principal Consultant and Founder of Executive Kinnections, which provides Advisory, Strategic Planning Facilitation, and Advisory Board Development. Coco is also the Founder and CEO of Athena Alliance, a non-profit dedicated to accelerating gender diversity in the boardroom. Previously, Coco was Board Director, and President and COO of Taos, a 400+ person IT Services business. She worked with the leadership team to manage through two significant downturns and evolve the operations, averaging 30% growth per year over her 10-year tenure. Under her leadership, Taos developed three lines of business: Managed Services, Project and Advisory Services, and Interim Services.
Coco is the Advisory Board Chair at Loggly, and is on the nominating committee for the Anita Borg Technology Leadership Award. Coco was recognized in 2010 by the Business Journal as one of the Silicon Valley’s top 100 Women of Influence, and received the 2014 Business Woman of The Year Silver Award from The Stevie Awards for Women in Business.
Pattie Barco is a marketing veteran who was been leading highly effective teams and strategies at Fortune 500 companies for over 20 years. Patti has managed some of the industry’s best known brands, including Sun Microsystem, Solaris, Java, Palm, Treo, Adobe Photoshop, Elements and Premiere. She led marketing communications teams at Sun, Veritas (now Symantec), Palm and Adobe, carving out new and exciting ways to reach customers and grow market share. Patti’s broad range of expertise includes Marketing Communications and Branding, Campaign Marketing, Customer Marketing, and Integrated Program Management.
Elena Gold brings a diverse set of skills as a technologist, sales leader, and creativity coach. She is the founder of Art Labyrinth, which teaches creativity and innovation, problem-solving, team collaboration, and stress management. She draws on her understanding of how team dynamics and the ability to innovate impact the bottom line in the technology industry to create experiences for leaders and teams that inspire and unleash their personal and collaborative creative potential.
Elena has delivered cutting edge technology solutions to address key business needs at enterprise technology and life sciences industry leaders including Genentech, AstraZeneca, and Netegrity, and is currently a sales leader and evangelist at MarkLogic. Elena received a Bachelors of Science in Computer Information Systems from Brandeis University.
Lisa Bhumralkar, Strategic and
Outbound Marketing and Communications
Lisa Bhumralkar helps high-tech companies who need strategic, customer-focused, results-driven marketing expertise. With over 20 years of experience, she has successfully driven a variety of product and corporate marketing projects from strategy to implementation to results. Specific areas of expertise include product launches, market evaluation, competitive analysis, positioning/messaging, pricing analysis, vertical marketing plans, presentation development, websites, SEO, content development, demand generation, marketing collateral, ROI, customer analysis, event management, advertising, partner marketing, sales enablement, copywriting/editing, and marketing programs. Lisa has worked with a variety of products, services, markets and people, and leverages the similarities in their marketing challenges. She has worked with larger companies like EFI, Verisign and BMC Software, as well as start-ups like Cordys, Kontiki and Quintel, to develop, deploy and optimize their marketing initiatives. Prior to Silicon Valley, Ms. Bhumralkar developed her solid marketing foundation in brand management with The Walt Disney Company, Dep Products, and Mattel Toys.
Lisa earned an M.B.A. with honors in Marketing from the University of Southern California, and holds a B.S. in Chemistry and a B.S. in Biology from U.C. Irvine.
Jen Berkley Jackson, Customer Research & Insight
Jen Berkley helps clients use customer insight to grow profits and market share.
Ms. Berkley integrates the voice of the customer into
all functions, ultimately increase customer loyalty and
retention. Her expertise spans the selection and implementation of
a variety of customer feedback tools, including phone and online surveys, focus groups, one-on-one interviews,
and customer and partner advisory boards. Her thorough understanding of
including product development and packaging, marketing, order processing
sales development, and technical support and maintenance, means that Jen can design and
implement customer feedback programs that fuel decision-making in all
these spheres. Throughout all of her work, Ms. Berkley brings a
strong commitment to helping organizations realize the link between
bottom line growth and a commitment to incorporating customers’ current
and emerging needs into key business decisions.
Pam Fox Rollin, Leadership Coaching and
Ken Goldberg, Advisor - M&A and Business Development
Ken Goldberg is a senior
corporate development and strategy executive with more than 20 years
experience in executive positions with large companies and startups across industries. He has diversified management experience in M&A, strategy,
alliances, business development, marketing, sales and operations.
Throughout his career, Ken has focused on results, whether it be driving
double digit revenue growth, generating returns above hurdle rates or ROI targets, or achieving dramatic savings from improving operations.
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